Before you begin you begin any type of media career, there are questions that should be asked:

Do you have the time and capacity?
Many people don’t realize that creating content, and maintaining a digital life takes time, and can impact the time we spend in other areas of our life as well. Also, some types of content take money to produce and advertise.

Is there an audience for your program?
This might seem kind of basic, but it is important. Some of us might have weird taste in our creative works, which might not be viewed as tasteful by others. Some people think they have something interesting when they really don’t. As mean as it may sound, if no one likes your content, you won’t be able to market it.

Do you have a clear goal?
This is another basic sounding question, but it is still important to ask. Are you making content for fun, influence, or money? This will dictate how you will likely structure your digital activities. Also make sure you know what kind of content you want to produce.

Do you have an approach?
In other words, do you have a way where you can make your content be shown to others, without looking like an annoying spammer? However, if you have a smaller demographic which you are familiar with approaching, this can be better than aiming for a larger demographic, with no approach. If you already have a fan base of a specific genre, you can tap into tap, and use it to help share your own writings and content.

Do you have enough time and dedication to start a digital career?
Making content and posting stuff online actually takes a lot of time. This is something people need to start to consider before launching any type of startup. And if you have too many distractions in your life already this can also be a problem.

Is the name you want available?
Another problem that is becoming much more frequent is the use of names, domain names, and account names being taken by people already, especially if it’s a catchy name. This is very bad since uniformity across usernames is important for looking professional. Make sure you search for the account names and usernames on all types of platforms you plan to be using, to make sure they’re available.

Do you have something to host regularly?
You also need to be able to produce your own material regularly. And it does take work. My advice is to see how much content work you can do per week, and judge your schedule based on that.

Will people actually enjoy your content?
A lot of your success has more to do with the type of content. Sometimes people try to host stuff that they personally find interesting but isn’t palatable or like by others. Even on your own social media, if you aren’t interested, people aren’t going to be interested.

Do you have a safe platform to host your content on?
Knowing where your content will be hosted is becoming an increasingly hard question. Due to both social media sites being overcrowded. There is also the problem of censorship where people get deplatform for having different views from the mainstream. Maybe you have a targeted demographic that you want to go after. People also produce different content that goes on different platforms better than others. If you are good at making videos, then YouTube can be the platform for you. If you are a better writer, then a blog might be better for you. Each platform has different rules and different features, which might make different platforms better or worse, for different people.

Are you able to organize your project?
Some people have an idea but don’t understand the amount of groundwork needed to pull it off. Maybe if you’re a writer like me, then maybe you’ll need an editor if you can’t write well. Some people are good at writing but need other people for graphics. Some people try to do too much, and don’t look professional because of it. Another problem too, if you have an audience that you can’t reach, you may need to outsource. However sometimes it is better to put different people skills together for different tasks, but for a similar goal.